Provocative, analytical, down-to-earth.

Writer, father and avid fan of football and architecture.

Leadership Bio

Ian Firth

Strategy Director

With over 30 years experience in the creative and consulting industries, Ian is an experienced strategist and a trusted advisor to C-suite leaders on all aspects of brand, corporate and employee communications.

Beginning life as a designer at Ted Baker, he went on to work at several of London’s leading brand consultancies before setting up and running his own agency. Ten years ago, he made the transition to strategy and joined FTI Consulting, where he later became MD of their brand division.

Over the years, Ian has worked across most sectors. Examples include automotive; chemicals; fashion and retail; fintech; oil, gas and mining; professional services; and travel and hospitality.

Experience: 30 years

– ClearBank
– Ford
– Johnson & Johnson
– BlueLight Commercial
– PWC

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London

The Stanley Building
7 Pancras Square
King’s Cross
London N1C 4AG

london@brand-affinity.com

+44 203 859 7699

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